Latest insights and reports

Every brand needs to start the journey towards a more agile, data-driven way of working. Having a data-driven and truly agile delivery model to create more engaging audience-first content for any organisation is essential to gaining a competitive advantage online.David Newton at Philips shares insights into how the brand has transformed its brand performance – building-in greater speed, agility and customer-centricity using data and a new operational design.

How consumers are rewarding brands in 2021 – and what they want in return - Fast consumer behavior trends for the year ahead.

The pandemic may be drawing to a close with the fast introduction of the vaccine world-wide. But – despite a renewed sense of optimism – the travel and leisure industry isn’t celebrating just yet. With job cuts, pulled budgets and less people wanting to travel in 2021, there are some key foundational challenges still to be tackled.