A market evolving at hyper speed, plus legacy factors in both strategic approach and disjointed production and delivery, are causing businesses to leave eye-watering amounts of e-commerce revenues on the table and wasting considerable costs on poor or unnecessary production.

With so much data, new technology, process theory and routes to market on offer, it can be difficult and conflicting to know where to start.

The good news is the advancements in eCommerce have removed the vast majority of subjectivity, and the answers are out there – if businesses can organize their approach to finding them.

Remove costly wastage by:

• Defining a strategic vision
• Breaking down internal silos
• Creating the eCommerce flywheel